WE BUILD YOUR WORLD
Most people interact with the work of civil engineers every day, often without realizing it.
From bridges and buildings to the infrastructure that supports modern life, their expertise shapes the world around us.
For the Polish Chamber of Civil Engineers (PIIB), we created a campaign consisting of four animated stories.
Each animation highlights a different aspect of civil engineering - from responsibility and safety to scale and impact.
Each animation highlights a different aspect of civil engineering - from responsibility and safety to scale and impact.
Together, they bring attention to the profession behind the structures we rely on every day, showing that what we admire visually is built first and foremost on precision, knowledge, and trust.
WHO STANDS BEHIND WHAT YOU SEE?
The buildings surrounding you are the lifework of civil engineers.
Combining deep technical knowledge with a passion for creation, they are the ones shaping durable and solid cities for future generations.
Combining deep technical knowledge with a passion for creation, they are the ones shaping durable and solid cities for future generations.
WHAT CONNECTS THESE STRUCTURES?
From the Świętokrzyski Bridge and the Dobczyce Dam to iconic skyscrapers like Skyliner and Warsaw Spire, and cultural hubs like the NOSPR in Katowice.
These diverse projects share a common foundation: the precision of civil engineers, designed to be safe and reliable.
These diverse projects share a common foundation: the precision of civil engineers, designed to be safe and reliable.
RESPONSIBILITY BEHIND EVERY STRUCTURE
Every construction project is the result of a collective effort, but it is the civil engineer who carries the ultimate responsibility for its structural integrity, durability, and the safety of everyone who uses it.
DID YOU KNOW?
Over 3,000 km of highways, 52.2 million airport passengers annually, skyscrapers exceeding 150 meters, and tens of thousands of bridges.
All of these monumental structers represent the direct responsibility and daily impact of civil engineering on our world.
All of these monumental structers represent the direct responsibility and daily impact of civil engineering on our world.
CONCEPT, DESIGN & ANIMATION
The choice of a collage and mixed-media style was a deliberate decision to showcase the raw materials and textures of the structures that surround us.
To create a striking contrast with the industrial grays, we utilized the brand’s signature magenta to break the muted palette and dynamically guide the viewer through the animation sequences.
To create a striking contrast with the industrial grays, we utilized the brand’s signature magenta to break the muted palette and dynamically guide the viewer through the animation sequences.
The high-visibility vests worn during an engineer's daily work emphasize that these individuals are the true heroes of this story. They are the people behind the creation of our cities, homes, schools, and the vital transport infrastructure we use every day.
In these animations, we wanted to showcase the daily landscape of a civil engineer’s life. We focused on the raw, urban environments and the complex challenges they face every day - from navigating massive construction sites to managing the vital infrastructure of our cities.
In these animations, we wanted to showcase the daily landscape of a civil engineer’s life. We focused on the raw, urban environments and the complex challenges they face every day - from navigating massive construction sites to managing the vital infrastructure of our cities.
CREDITS
Client:
Polish Chamber of Civil Engineers (PIIB)
Polish Chamber of Civil Engineers (PIIB)
Agency:
Triplapro
Triplapro
Art Direction, Concept:
Lemuria Studio
Production:
Lemuria Studio
Illustration:
Radosław Skonieczny
Lead animation:
Adrian Szustakowski
Adrian Szustakowski
Deliverables:
4 campaign animations, each delivered in 3 formats(4:5, 9x16, 16:9)
Year:
2025
2025
